From its inception, in September-2015, Destination Dorrigo Incorporated volunteers have worked very hard to promote the Dorrigo Plateau as a Destination.
A formal and clear strategy of Destination Marketing & Management was, and will remain, the key focus for all volunteers. Developing key, achievable goals has provided a platform for success, clearly evident in the following timeline of achievements.
These achievements have not come easily. Behind these milestones there has been an extraordinary and constant effort that has consumed the valuable time of our members. Time that has been willingly given by volunteers who passionately believe in our town.
Our volunteers have displayed a level of dedication and drive they should be very proud of. Without this level of dedication small towns like Dorrigo bear the threat of a downward spiral into social and economic decay.
We simply cannot rely on government and non government organisations to provide prosperity for our communities. Sustainability initiatives are also not to be relied upon. They imply that we want the status-quo to prevail and, therefore, logically we will decline. Prosperity for our community must, initially at least, come from the community itself. Prosperity grows from the 'ground up' and not from 'top down'.
We have all made economic and social investments in our town. The only way to protect these investments is to be collaboratively involved in making our town prosper.
It is not difficult to conclude, then, that WE are the ones who can, and must, make the difference.
If you would like to be part of the team and help grow our community please CONTACT US.
Destination Dorrigo Progress Timeline
Destination Dorrigo Inc. announced the release of the final, of four, Destination Marketing brochures.
This one is in the form of an Arts Postcard.
A partnership between DDInc. and The Arts Council of the Dorrigo, this 'brochure' will, it is hoped, pass through at least two hands over a wider area.
Destination Dorrigo Inc. announced the release of the third, of four, Destination Marketing brochures.
Birds in the Dorrigo Area features a comprehensive list of bird species that call Dorrigo and surrounds home.
Images in this brochure were shot within the Dorrigo area.
Destination Dorrigo Inc. announced the release of the second, of four, Destination Marketing brochures - Dorrigo Heritage Walking Trail .
Destination Dorrigo Inc. announced the release of the first, of four, Destination Marketing brochures - Dorrigo Explore and Experience.
Close to 10,000 copies distributed throughout the North Coast & New England regions.
Successful grant application. FRRR granted DDInc. $4,500 for the provision and distribution of four promotional brochures.
Destination Dorrigo on-line Directory reaches 200+ local business & community entries.
Together with more than 1,500 unique informational articles on the website, this presents the only, all inclusive and comprehensive view of Dorrigo to website users.
Destination Dorrigo website compliant with Web Content Accessibility Guidelines. WCAG is developed through the W3C process in cooperation with individuals and organisations around the world, with a goal of providing a single shared standard for web content accessibility that meets the needs of individuals, organisations, and governments internationally. Our website can be managed and observed by vision impaired and dyslexic people.
Destination Dorrigo Inc. responds to, and made constructive and positive comments on, the Bellingen Shire Economic Development Plan 2015-2020.
No other submissions were sent from Dorrigo on this subject.
Destination Dorrigo was successful in its application, to the Campervan & Motorhome Club of Australia, to classify Dorrigo as an Recreational Vehicle Friendly Town,
Collaboration between Destination Dorrigo and the Dorrigo Museum has provided access to a wide range of historical images and text which the Historical Society has collected and collated. Whilst over 5000 images have been uploaded to the website, plans are in place for all of this valuable information to be available to view on the website.
Destination Dorrigo Inc. secured ongoing sponsorship from a leading Dorrigo Business - Ray White Real Estate, Dorrigo.
'www.destinationdorrigo.com' was launched as a FREE, all inclusive, Tourism, business & community website aimed at providing Destination Dorrigo Inc. with a comprehensive Resource Audit database to 'kick-start' our Destination Marketing plans.
The ultimate intent is to develop and maintain the first FREE TO ALL website for the Dorrigo Plateau for the benefit of locals, visitors and tourists alike.
Strategic Plan development based on Destination Dorrigo Inc.'s primary role as a Destination Marketing Organisation (DMO) with a focus on Destination Management and Marketing (DMM).
05 - September - 2015
Destination Dorrigo Incorporated was registered with the clear focus on marketing Dorrigo as a 'destination' to the rest of the world.